Just a few moments, on Friday, March 21, 2025, at 10:02 p.m., Beyoncé re -lifted her ongoing argument with Elon Musk in a dramatic and public way and started a devastating verbal attack that put the Internet into turmoil. The world star, known for her impressive presence on stage and in the cultural sector, turned live directly to Musk via Instagram after the tensions between the two prominent personalities were escalated for weeks. Her words were sharp and relentless: “Sell Tesla and begging for mercy, you ruthless, selfish fraudsters!” The statement, which followed Musk’s recent controversy directly, triggered a storm of indignation on social media; Hashtags like #beyoncevsmusk and #tesladrama were trendy within minutes. Musk is not the guy who gives in and struck back almost immediately. His reaction made everyone nervous and they are looking forward to the next chapter of this showdown, where everything is at stake.
The roots of this conflict go back to the beginning of February 2025 when Beyoncé Musk first criticized the Trump administration for his role in the Department of Government Efficiency (Doge). As a prominent advocate of social justice, Beyoncé Musks criticized aggressive urging to dissolve federal authorities, which in her opinion caused marginalized communities disproportionately. During a concert in Atlanta on February 10, she interrupted her appearance to comment. She asked her fans to “stop supporting billionaires who we don’t care”, and expressly described Musk as “danger to progress”. Her statements were recorded by the audience with thunderous applause, but succeeded Musk’s anger, who reacted to X with a post -deleted post in which he described her as a “hypocrite” and accused her of “signal virtue when flying private jets”. This exchange of blows marked the beginning of a very public feud that only tightened in the following weeks.
Musk’s recent problems have only worked further. Tesla, the electric vehicle company, which he has headed since 2008, is in a difficult financial situation. The stocks have been collapsed by 48 % since mid-December 2024, which corresponds to a loss of market value of over $ 800 billion. Investors are increasingly loudly expressing their dissatisfaction with Musk’s leadership, in particular with its division of the company in Tesla, SpaceX, X and his political role in Doge. On March 19, the prominent Tesla shareholder Ross Gerber Musk demanded resignation and referred to a decline in the stock value by 53 % and a significant decline in sales, especially in Europe, where Tesla’s market share fell 45 % in January 2025. Gerber and other investors have described Musk’s political engagement as a main factor for Teslas problems and argued that its splitting behavior had spoiled a large part of the company’s customer base. Protests against Tesla exhibition rooms are the order of the day. In cities like London and San Francisco, activists spray slogans like “Musk Out” on the shop windows.
Trigger for Beyoncé’s most recent attack seems to have been Musk’s statements during a Tesla employee meeting in the early week. There he rejected the claims for withdrawal with a defiant eight-word statement: “I don’t go anywhere, Tesla will resurrect again.” The widespread statement seems to have provoked Beyoncé, who openly expressed her conviction that Musk’s leadership harms not only Tesla, but to society as a whole. In her Instagram live, she did not hold back and accused Musk of putting his ego about the well -being of his employees and customers. “You are ruin Tesla and you don’t care,” she said in an emotional voice. “You think you are inviolable, but you are just a ruthless, selfish fraudster. Sell Tesla, step back and ask for mercy before it is too late.” The live stream, which achieved over 12 million views in the first 10 minutes, quickly spread on other platforms, with clips being widespread on Tiktok and X.
Musk, known for his fast and often unfiltered answers, did not give time clapping. At 10:01 p.m., just two minutes after Beyoncés Livestream ended, he posted X: “I don’t float and I don’t collapse. See Tesla as you take off while you continue.” The answer, seasoned with the bravery typical of him, split the mind online. Some of Musk’s supporters praised his resistance, and an X-user wrote: “Elon bends no one, not even Beyoncé. Tesla will come back stronger!” Others, on the other hand, stood on Beyoncé’s side and praised them for denouncing Musk’s behavior. Ein beliebter Tweet von einem Beyoncé-Fan-Account lautete: „Sie hat gesagt, was wir alle denken. Elons Arroganz ist sein Untergang. #QueenBey spricht die Wahrheit!“
The conflict has rejected the debates about Musk’s leadership and the role of the influence of celebrities on corporate responsibility. Some analysts argue that Beyoncé’s statements are stirring, but reflect a more general mood among consumers that are increasingly suspicious of the Musks of polarizing action. A current YouGov survey showed that Musk’s approval values among the Americans fell from 52 % in early 2024 to 38 %. Many named his political engagement as a reason for their rejection. Tesla’s sales figures speak a similar language: The company reported an annual decline in sales of 1.1 % for 2024 – the first in over a decade – while competitors such as BYD and Rivian recorded significant growth.
While the drama unfolds, the Internet remains a battlefield of the opinions of both sides. Beyoncés fans, known as “Beyhive”, flooded Musk-Posts with bee emojis and demands for an apology, while Musk’s supporters countered with memes, mocked the Beyoncés participation in what they called “company drama”. Meanwhile, the Tesla board is silent about the matter, although sources from the company’s surroundings suggest that internal discussions about Musk’s future are underway. It remains to be seen whether this recent conflict will have a noticeable impact on Tesla’s development, but one thing is clear: The feud between Beyoncé and Elon Musk has attracted the attention of the world, and there is no side.