Beyonce is starring in a new ad campaign for Tiffany & Co that dropped on Monday morning.
The 41-year-old beauty was seen dancing up a storm in a strapless silver gown as she dripped in diamonds in a clip shared to Tiffany & Co’s Instagram page.
The mini movie tried to capture a New York City Studio 54 club atmosphere with several back up dancers gyrating to the music. The film was shot by Mark Romanek and is a part of the Lose Yourself In Love campaign.
New Bey: Beyonce is starring in a new ad campaign for Tiffany & Co that dropped on Monday morning
She sparkles: The 41-year-old beauty was seen in a black gown as she dripped in diamonds in a photo shared to Tiffany & Co’s Instagram page
‘The anthem film is an upbeat celebration of individuality, joy and self-expression set to SUMMER RENAISSANCE, the finale to Beyoncé’s latest globally lauded album,’ said a press release shared with DailyMail.
The Crazy In Love crooner has on several important pieces from the luxury brand.
One is an engagement ring in platinum with an internally flawless, round brilliant diamond of over 10 carats.
And she is also seen in pieces by Tiffany & Co. designer Jean Schlumberger.
Her gown was a showstopper with big black sleeves and the main bodice made of gunmetal gray hardware.
The caption read, ‘Are you ready? #LOSEYOURSELFINLOVE #TiffanyHardWear.’
A knockout: The star is seen here in the Tiffany & Co Hardware campaign
The diva does it well: The crooner has been working with the brand for many years
A closer look: Here she is seen in a close up shot where she models the necklace and earrings
A mini film was also made that looks like a nightclub scene, which can be seen on the company’s website. In one clips she is sitting on a crystal horse.
Tiffany & Co.’s Lose Yourself in Love campaign is part of the brand’s outreach for underrepresented communities, per People.
Beyonce was last seen in a Tiffany & Co campaign called Date Night with her 52-year-old husband Jay-Z.
And in a campaign from earlier this year, she wore a massive Tiffany & Co necklace called The Historic 1939 World’s Fair Necklace when co-hosting Jay-Z’s after party for the Oscars.
So stunning on the dance floor: The bombshell oozes sex appeal in her video
Golden girl: Tiffany & Co.’s Lose Yourself in Love campaign is part of the brand’s outreach for underrepresented communities, the site added
Shining star: Beyonce was last seen in a Tiffany & Co campaign called Date Night with her 52-year-old husband Jay-Z. And in a campaign from earlier this year, she wore a massive Tiffany & Co necklace called The Historic 1939 World’s Fair Necklace when co-hosting Jay-Z’s after party for the Oscars
